Where Should Business Owners Post Their Videos on LinkedIn?
If you’re a business owner or founder managing both a personal LinkedIn page and a company page, you may be wondering: Where should I post my videos for the best engagement and reach? This is a hotly debated topic, but current best practices point to prioritizing personal pages over company pages. Here’s why - and how to leverage both for maximum impact.
The Art (and Chaos) of Evaluating Creative Content
There is no universal "right" or "wrong" when it comes to evaluating creative content - whether it's an ad, a social post, a blog, or even an image. Everyone will have an opinion, and those opinions will be different. And guess what? That’s totally fine.